Do you know what “born from rocket science” really means at WD‑40 Company? Do you see WD-40 Multi-Use Product as a true all rounder that belongs in every workshop?
At WD‑40 Company, our brands are built on trust, purpose and connection. Our marketing teams play a critical role in bringing our brands to life across markets, channels and customers.
As Brand Marketing Manager BBN, you’ll help shape our regional marketing strategy and drive sustainable growth across Benelux, the Baltics, and the Nordics.
You’ll develop and execute regional marketing plans for our trade and professional channels, activating end users such as automotive workshops, agricultural businesses, and industrial facilities. In close collaboration with distributors across the Nordic and Baltic markets, you grow our business through a laser‑focused, multi‑channel approach.
You’ll work closely with sales teams, agencies, and WD‑40 Company teams across EIMEA to ensure our brands show up consistent, powerful, and compliant.
Location: Eindhoven March 2027 (based in Venlo for the first 12 months before relocating to Eindhoven).
What You’ll Be Doing
Collaborate closely with Trade Sales to develop
2–5 year growth plans
Elevate and professionalize trade marketing across
Benelux
Develop, deliver, and optimize
annual and rolling marketing plans
Plan, manage, and control
local marketing budgets
Equip customers with
effective marketing tools and activations
Develop and manage
campaigns, assets, and agency partners
Attract and activate
new professional end users
across trade channels
Plan, execute, and analyze
trade fairs and exhibitions
Actively manage the
SKU portfolio , ensuring regulatory and compliance standards
Plan and lead
new product launches
Track trade marketing performance and
translate data into actionable insights
Ensure
brand consistency and compliance
across all touchpoints
Lead POS, digital, e‑commerce, and activation initiatives in a
true omnichannel approach
Live and actively promote
WD‑40 Company values
What You’ll Bring To The Role
A strong
growth mindset
and eagerness to learn
Proven experience in
B2B marketing
and working with customers
Fluency in
Dutch and English
Confidence in and enthusiasm for
modern marketing trends
Interest in
automotive, industrial, or wholesale channels
Experience in
B2B, shopper, brand, and/or digital marketing
Strong
project management and organizational skills
An analytical mindset with the ability to turn
data into insight
Clear communication skills and
creative curiosity
A collaborative, proactive, and hands‑on attitude
Genuine enthusiasm for
teamwork and cross‑functional collaboration
Total Rewards Our competitive and comprehensive benefits package provides you protection, security, and peace of mind. We offer life-enhancing health, wellness, and financial programs, including profit incentive rewards, healthcare, generous pension contributions. In addition, we want you to recharge and take time off, so enjoy paid holidays, and an additional paid week off between Christmas and New year to spend with family and friends!
About Us At WD-40 Company, we believe that purpose-driven and values guided people create amazing outcomes. Our “why” is refreshingly simple - we exist to create positive lasting memories in everything we do.
Why You Should Apply
A strong values-aligned organization where contributions are acknowledged and rewarded, and where 91% experiences a sense of belonging.
A learning-based culture where 85% of our people believe they can achieve their career objectives .
Over 94% employee engagement as of the Februrary 2025 global employee survey results.
99% of our people report that they “love to tell people that they work for WD-40 Company”!
Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do: We live, breathe, and play by our values every day.
Thank you for considering WD-40 Company in your career search!
#PositiveLastingMemories
At WD‑40 Company we foster a culture of inclusion where all individuals are recognized, valued, respected, and experience a sense of belonging. All qualified applicants will receive consideration for employment without regard to individual characteristics that make us unique such as our backgrounds, experiences, qualities, talents, traits, beliefs, and preferences.
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Brand Marketing Manager in Eindhoven werkgever: WD-40 Company (UK)
WD-40 Company is een uitstekende werkgever die zijn medewerkers de kans biedt om te groeien in een dynamische en ondersteunende werkomgeving. Met flexibele werkmogelijkheden en een focus op samenwerking binnen diverse sectoren, zoals hardware en automotive, stimuleert het bedrijf een cultuur van innovatie en teamwork. Werken vanuit regio's als Zwolle, Heerenveen, Assen of Groningen biedt unieke voordelen, waaronder een sterke lokale aanwezigheid en de mogelijkheid om impact te maken in de gemeenschap.
