Overview
In this role, you will protect the integrity of our advertising ecosystem by combining fraud detection with attribution analysis. You will work with large-scale behavioral data to identify sophisticated fraud patterns and help stakeholders interpret attribution signals with statistical rigor. You’ll explain what data can and cannot tell us, guiding product teams and business partners toward principled decisions. Expect cross-functional collaboration, transparency-focused leadership, and impactful improvements to attribution quality and platform trust.
Verantwoordelijkheden
- Lead analytical work to keep the platform safe and accurately measured against evolving fraud patterns
- Blend mathematical modeling with clear communication to help teams interpret data and align on modeling choices
- Shape fraud detection and attribution logic through modeling and strategic discussions
- Collaborate with data science, product, engineering, and business stakeholders on fraud detection and attribution analytics
- Conduct hands-on data analysis, develop models, and present findings to drive actionable insights
- Differentiate genuine customer behavior from malicious or noisy signals
- Investigate bot activity, attack surfaces, and suspicious cohorts
- Quantify uncertainties, biases, and econometric effects; validate hypotheses statistically
- Improve attribution logic using statistical, econometric, ML, or neural network techniques
- Advise PMs and business partners on trade-offs and model choices
- Choose between ML, econometric models, or neural networks and articulate the rationale
Belangrijkste vereisten
- depth in statistics, econometrics, machine learning, and analytical investigation
- ability to handle ambiguous, messy data and reason about value, uncertainty, and incentives
- strong communication and organizational influence to guide cross-functional teams
- independently analyze large datasets to uncover actionable insights
- experience translating complex findings into principled decisions across teams
- cross-functional collaboration
- clear and principled communication
- analytical independence
- statistics
- econometrics
- machine learning
Senior Data Scientist - Ad Fraud & Attribution in Utrecht werkgever: Jobrapido
StarPark is een uitstekende werkgever die je de kans biedt om te werken op diverse evenementen en festivals, waar je in een informele en prettige werksfeer kunt bijdragen aan de veiligheid van bezoekers. Met flexibele werkmogelijkheden en goede begeleiding vanuit het team, stimuleert StarPark persoonlijke groei en ontwikkeling, waardoor je niet alleen waardevolle ervaring opdoet, maar ook de mogelijkheid hebt om door te groeien binnen de organisatie. Wij verwelkomen iedereen, ongeacht achtergrond, en geloven dat jouw talent het belangrijkste is.
