Overview
In this role you act as the Air Freight marketing subject matter expert, aligning product positioning with cross-functional teams and supporting omni-channel campaigns. You drive product launches, enable sales with compelling content, and coordinate internal/external communications to reinforce business priorities. You partner with Product, Go-to-Market, and regional teams to shape messaging, segments, and go-to-market activity. You will contribute to continuous product improvements through feedback and insights.
Verantwoordelijkheden
- Serve as air freight product SME for Marketing and coordinate with Product, GTM, and regional teams on positioning and messaging
- Develop and support omni-channel marketing plans and campaigns aligned to product strategy (events, webinars, etc.)
- Create and maintain sales materials and campaign content; contribute to internal training and enablement
- Plan and support product launches and portfolio updates, coordinating go-to-market activities
- Coordinate internal and external communications and updates related to product initiatives across teams
Belangrijkste vereisten
- Minimum 5 years in Marketing or Product, ideally in logistics and B2B
- Understanding of air freight products and freight forwarding dynamics preferred
- B2B marketing experience preferred
- Ability to develop and execute marketing initiatives and campaigns
- Strong written and verbal communication skills
- Strong analytical skills to interpret data for decision-making
- Project coordination skills and ability to manage multiple priorities
- Strong stakeholder management skills to align cross-functional perspectives
- Proactive
- Collaborative
- Resilient
- Marketing campaign development
- Content creation for sales materials (presentations, case studies)
- Data analysis for decision-making
Product Marketing Manager Air Freight werkgever: Jobrapido
StarPark is een uitstekende werkgever die je de kans biedt om te werken op diverse evenementen en festivals, waar je in een informele en prettige werksfeer kunt bijdragen aan de veiligheid van bezoekers. Met flexibele werkmogelijkheden en goede begeleiding vanuit het team, stimuleert StarPark persoonlijke groei en ontwikkeling, waardoor je niet alleen waardevolle ervaring opdoet, maar ook de mogelijkheid hebt om door te groeien binnen de organisatie. Wij verwelkomen iedereen, ongeacht achtergrond, en geloven dat jouw talent het belangrijkste is.
