Overview
In this role you partner with the cluster’s analytics to translate data into local actions across the Netherlands, Austria, and Switzerland. You’ll contextualize insights, support decision-making, and drive adoption of standardized metrics and dashboards. You translate central analytics into local narratives and steer resource allocation, channel mix, and commercial enablers. You will lead commercial operations processes and collaborate with Finance to improve forecasting, while sharing learnings with the Central I&A Hub. This role offers impact through data-driven decisions in a regulated pharma environment.
Verantwoordelijkheden
- Establish a consistent insight-to-action rhythm with regular reviews and launch analysis
- Translate analytics into clear business narratives and actionable recommendations
- Drive adoption of standardized KPIs, reports, dashboards, and measurement frameworks
- Contextualize central analytics with local market intelligence and field feedback
- Partner with Finance to strengthen forecasting with local assumptions and scenario inputs
- Support stakeholders in interpreting forecasts and turning scenarios into practical plans
- Capture structured and unstructured commercial insights from CRM notes and field updates
- Lead commercial operations: HCP segmentation, call planning, territory alignment, and sales force analytics
- Oversee Sales Incentive Plan governance and standardization across IBU
- Coordinate market research inputs and convert findings into actions
- Ensure local measurement supports comparable analytics and a single view of truth
- Share learnings with Central I&A Hub and other clusters
Belangrijkste vereisten
- Bachelor’s degree in relevant field or related area
- Significant experience in Insights & Analytics, Commercial Insights, Marketing Analytics, Commercial Excellence, Forecasting, Market Research, or related function
- Experience in pharmaceutical/biopharma or regulated environment preferred
- Proven ability as strategic partner to marketing/commercial stakeholders
- Experience working in multi-country or regional operating model
- Hands-on experience in at least two areas: analytics interpretation, forecasting, sales force analytics, market research, ROI, or resource allocation
- Strong analytical literacy and ability to challenge assumptions
- Experience driving adoption of dashboards, KPI definitions, and standardized templates
- Advanced Excel and PowerPoint; experience with Power BI or Tableau
- Familiarity with CRM/field systems (e.g., Veeva) and digital metrics
- Exposure to AI tools, GenAI-enabled workflows is a plus
- Willingness to travel within cluster/region
- Strong communication and storytelling skills
- Strong communication and storytelling
- Stakeholder collaboration and influence
- Analytical curiosity and problem-solving
- Advanced Excel
- PowerPoint
- Power BI
Central Europe Cluster Insights & Analytics Lead in Hoofddorp werkgever: Jobrapido
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