This is a 6-month role
Our Paid Media team is a driving force behind creative strategies that capture attention and build meaningful connections with our audience. Our work has been recognized with industry awards, and we hold ourselves to a high standard of excellence. Overview
This is a 6-month role
Our Paid Media team is a driving force behind creative strategies that capture attention and build meaningful connections with our audience. Our work has been recognized with industry awards, and we hold ourselves to a high standard of excellence. Role Overview: In this role, you will manage and optimize paid social campaigns across platforms such as Meta, TikTok, Snapchat, Pinterest, and YouTube, working with a range of advertising tools and technologies to support our paid media efforts. Reporting to the Paid Social and Programmatic Manager, you will combine performance analysis with creative execution to develop full-funnel campaigns that drive measurable results and resonate with our community of sneaker enthusiasts. Responsibilities
Plan and execute paid social campaigns across platforms, managing budgets, targeting, and bidding strategies to meet performance goals. Monitor and analyze campaign performance data, using analytics tools to identify trends, optimize spend, and improve return on ad investment. Evaluate emerging media technologies and platforms, assessing their potential to improve targeting, measurement, and campaign effectiveness. Collaborate with the broader marketing team to align performance insights with creative strategy and ensure messaging remains consistent and relevant. Report on key metrics and translate data into actionable recommendations for future campaigns. Stay up to date with developments in paid media, performance marketing, and social media trends. Contribute original ideas in team discussions to support wider business objectives. Qualifications
Approximately 2 years of experience in advertising; agency experience is a plus. Strong knowledge of the paid media landscape, with particular emphasis on social media advertising. A collaborative approach to working with others and contributing to team success. A growth-oriented mindset, focused on continuous improvement for both yourself and the team. A degree in business marketing, economics, business informatics, or a related field. Strong attention to detail. Excellent communication skills. A genuine willingness to learn and take on new challenges. Familiarity with Google Analytics is an advantage. Strong project management skills, ensuring every campaign is executed effectively. Benefits
Recognition, inclusion and belonging in a diverse environment 25 holidays and flexible working (hybrid position, in office ~2 days p/w) Employee Discount on in-store and online products Casual Sneaker Culture Learning & Health/Wellbeing programs Career development and growth in an ambitious international team Travel reimbursement Access to premium wellness apps Bike plan and contribution to gym subscription Pension Plan Discounted Collective Health plans Activities organized by our Social Committee #
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(T) Coordinator, Paid Social in Utrecht werkgever: Foot Locker
Foot Locker is een uitstekende werkgever die een dynamische en inclusieve werkomgeving biedt, waar medewerkers de kans krijgen om te groeien binnen een ambitieus internationaal team. Met flexibele werkopties, een sterke focus op welzijn en een casual sneaker cultuur, stimuleert Foot Locker niet alleen professionele ontwikkeling, maar ook een gezonde werk-privébalans. De organisatie waardeert diversiteit en biedt aantrekkelijke voordelen zoals kortingen op producten, een pensioenplan en toegang tot premium wellness-apps.
